You have found a referral programme worth sharing. You have signed up, grabbed your link, and now you are staring at a submission form. What you write in the next few minutes will determine whether people use your referral or scroll straight past it.
The difference between a referral that earns consistently and one that sits untouched is almost always the quality of the submission. Here is how to write one that people actually want to click.
The Anatomy of a Good Submission
Every strong referral submission answers three questions within the first few seconds of someone reading it:
- What is this? The product or service being referred.
- What do I get? The reward for the person clicking.
- What is the catch? Any conditions, minimum spend, or requirements.
If someone has to dig through your description to find these answers, you have already lost them. Lead with clarity.
What to Include
A clear, descriptive title
Your title should tell someone exactly what they are looking at without needing to read further. Good titles are specific and front-load the most important information.
Strong titles:
- "Monzo — Get £5 when you sign up and make a payment"
- "Octopus Energy — £50 credit for switching your energy"
- "Trading 212 — Free share worth up to £100"
Weak titles:
- "Great banking app!!"
- "Free money — check this out"
- "Energy referral"
The strong titles tell you the brand, the reward, and the basic condition in a single line. The weak titles tell you nothing useful.
Honest reward details
State exactly what both parties receive. If you earn £10 and the person clicking earns £5, say so. If the reward is the same for both, make that clear. People are not naive — they understand that referral programmes benefit both sides. What they dislike is feeling misled.
Be precise about the reward format too. Is it cash, credit, vouchers, or points? Is it paid instantly or after a qualifying period? These details matter to people making a decision.
Conditions and requirements
This is where most submissions fall short. Every referral programme has conditions — minimum deposits, required purchases, time limits, geographic restrictions. Leaving these out does not make your referral more appealing; it makes it less trustworthy.
List the key conditions clearly:
- "Requires a minimum deposit of £1 within 30 days"
- "Bonus paid after your first three direct debits are active"
- "Available to new customers only — must not have held an account in the last 12 months"
- "UK residents only"
People appreciate knowing what they are signing up for before they click. It also reduces the chance of someone using your link, failing to meet the conditions, and leaving with a negative experience.
A brief personal take
If you use the product yourself, a sentence or two about your experience adds genuine value. You do not need to write a full review — just enough to signal that this is a real recommendation from a real person.
"I have been using this for about six months and the app is genuinely good — instant notifications, easy budgeting tools, and their customer service sorted an issue for me within minutes."
That kind of honest, specific commentary builds trust far more effectively than generic enthusiasm.
What to Skip
Excessive exclamation marks and hype
"AMAZING DEAL!!! FREE MONEY!!! DON'T MISS OUT!!!" reads like spam. It makes people less likely to click, not more. Write like you are recommending something to a colleague, not shouting at strangers on a street corner.
Vague or misleading descriptions
"You could earn hundreds of pounds" when the actual reward is £10 is misleading. "Best deal ever" when it is a standard referral offer is empty. Stick to facts and let the offer speak for itself.
Unnecessary padding
You do not need to write 500 words about the history of the company or explain how referral programmes work in general. People on EasyEarns already understand the concept. Get to the point.
Copied marketing text
Pasting the company's own promotional copy is obvious and unhelpful. Your submission should be in your own words, reflecting your honest take on the offer. Copied text also tends to be vague and salesy — exactly the tone you want to avoid.
Good vs Bad Descriptions: Side by Side
Bad description:
Amazing app everyone should try!! Sign up with my link and we both get rewards. It is so easy and totally free. Trust me you will not regret it!!!
This tells you nothing. What is the app? What does it do? What is the actual reward? What are the conditions? There is no reason to click.
Good description:
Chase UK — Both of us get £20 when you open a current account and deposit at least £20 within 30 days. No monthly fees, the app is clean and fast, and the debit card is metal which is a nice touch. Been using it as a secondary account since last year. Only available to UK residents who have not held a Chase account before.
This is specific, honest, and complete. You know exactly what you are getting, what you need to do, and what to expect. It takes thirty seconds to read and gives you everything you need to make a decision.
Formatting Tips
How your submission looks matters almost as much as what it says. A wall of text is harder to parse than a well-structured description.
- Use line breaks to separate different pieces of information. Reward details, conditions, and your personal take should each be visually distinct.
- Bold key information if the platform supports it. The reward amount, the main condition, and any time limits are the most important details to highlight.
- Keep it concise. Three to five sentences is usually the sweet spot. Enough to be thorough, short enough to be read in full.
- Proofread. Spelling mistakes and garbled sentences undermine credibility. Read your submission once before posting.
How Voting Rewards Quality
On EasyEarns, submissions are not displayed randomly. The community voting system means that well-written, honest, and helpful submissions rise to the top, while low-effort or misleading ones sink.
This creates a direct incentive to write quality submissions. A referral with ten upvotes and a clear description will be seen by far more people than one with zero votes and a vague blurb. Over time, the effort you put into your descriptions compounds — good submissions continue earning visibility and clicks long after you post them.
Voting also works in the other direction. If your submission is inaccurate, misleading, or unhelpful, downvotes will push it down. Maintaining accuracy is not just good practice; it directly affects your earning potential.
Before You Hit Submit
Run through this quick checklist:
- Does your title clearly state the brand and the reward?
- Have you specified what both parties receive?
- Are the key conditions listed?
- Is the reward still current and accurate?
- Would you click this if you saw it as a stranger?
If you can answer yes to all five, you have a submission that will perform. If not, take another minute to tighten it up.
Start Submitting
Ready to share your first referral — or improve an existing one? Head to the submission page and put these principles into practice. The best time to write a strong submission is before the programme changes its terms.
For a broader look at how referral sharing fits into earning strategy, our beginner's guide to passive income through referrals covers the full picture.
